ATA to Survey Technology in Trucking

American Trucking Associations is asking fleet executives to participate in a first-ever survey designed to shed light on motor carrier spending on new technology for both the truck cab and the office.

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“Trucking technology is a very broad and elusive issue,” said ATA Chief Economist Bob Costello, who led development of the survey. “ATA is developing the survey primarily so carriers can benchmark their own investment in technology against colleagues and competitors.”

A fleet that owns global-positioning-system technology for tracking vehicles doesn’t know if it is “one of 90% or one of 9%,” Costello said.

He expects the survey to answer similar questions about investments in management information systems, electronic data interchange, electronic recorders for driver hours of service, Internet capabilities and wireless communications.

For the full story, see the Sept. 25 print edition of Transport Topics. Subscribe today.