Exec Says Online Logistics Headed for Shakeout

BALTIMORE — The rise of online logistics services, driven by business-to-consumer electronic commerce, is headed for an inevitable plateau and probable shake-out, according to the chief information officer of Roadway Express.

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Addressing the fall meeting of the National Small Shipments Traffic Conference, Richard W. Obee cited a study by Forrester Research suggesting consumer purchases via the Internet will continue to rise sharply through 2004, increasing in value from $39 billion this year to an estimated $184 billion four years from now.

After that, though, Forrester believes there will be a peak in electronic commerce before things settle into a healthy but less-dramatic rate of growth. The peak would bring two events, Obee said. The first would be a shake-out in the number of Web-based companies, followed by a “plateau of profitability” for the survivors.

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In his own business, Obee said Roadway is faced with about 105 dot.com ventures, each claiming to be “your one-stop transportation shop.” He said that it is highly improbable that all 105 claims can be fulfilled.

For the full story, see the Sept. 25 print edition of Transport Topics. Subscribe today.