New ATA Logo Salutes Century of Trucking

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LEXANDRIA, Va. — American Trucking Associations unveiled a logo May 30 celebrating the 100th anniversary of the birth of the trucking industry.

The centennial design features a truck driving under the words “100 Years of Trucking.” Beneath the truck a small banner with the years 1903-2003 on it unfurls into a field of stars.

The logo commemorates a 1903 contest in New York City that is considered to have heralded the beginning of the motor carrier industry, ATA said.



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(ATA)
The new logo

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