American Trucking Associations’ Technology & Maintenance Council is forging new ground with the release of a new augmented reality game app aimed at attracting, fostering and welcoming a new generation of skilled technicians to the trucking industry.

Fast-track the development of a positive fleet safety culture with cutting-edge technology. Hear from industry leaders about how gamifying driver safety can encourage drivers to improve and maintain good driving habits while simultaneously reducing the need for managers to coach drivers face-to-face.

SAN DIEGO — Gamification can increase interest and participation in augmented- and virtual reality-based training materials that can be used to attract young people to careers as trucking technicians, according to technical experts.

Gamification can play an instrumental role in improving driving behavior by engaging and incentivizing your drivers. Our guide will provide you with the knowledge and ability to successfully implement gamification in your fleet today.