Amazon to Acquire Whole Foods for $13.7 Billion

Whole Foods
Mark Kauzlarich/Bloomberg News

Amazon.com Inc. will acquire Whole Foods Market Inc. for $13.7 billion, a bombshell of a deal that catapults the e-commerce giant into hundreds of physical stores and fulfills a long-held goal of selling more groceries.

Amazon agreed to pay $42 a share in cash for the organic-food chain, including debt, a roughly 27% premium to the stock price at the June 15 close. John Mackey, Whole Foods’ outspoken co-founder, will continue to run the business — a victory after a fight with activist investor Jana Partners that threatened to drive him from power.

The deal sends shockwaves across both the online and brick-and-mortar industries. Grocery chains plunged on June 16 — Wal-Mart Stores Inc. fell as much as 7.1%, while Kroger Co. tumbled 17% — as investors worried that woes will mount in the increasingly cutthroat industry.

Amazon and Whole Foods weren’t always seen as obvious partners, but Mackey has been under pressure to find an acquirer after Jana disclosed a more than 8% stake and began pushing for a buyout. That prodding irked Mackey, who has referred to Whole Foods as his “baby” and to Jana as “greedy bastards.”



By enlisting Amazon, he gets to keep his job as chief executive officer of the grocery chain while giving the stock price a jolt. It jumped 27% to $41.98 as of 11 a.m. in New York, bringing it close to the transaction price. Amazon shares gained 2.9% to $992.11.

Amazon gets a network of stores where it can implement decades’ worth of experiments in how people pick, pay for and get groceries delivered. The Whole Foods deal is an acknowledgment that it can’t build its own physical footprint quickly enough alone. CEO Jeff Bezos will try to recast Whole Foods’ ailing business, likely starting with upgraded technology, in much the same he has upended book selling, retailing, newspapers and other industries.

Amazon previously contemplated a takeover of Whole Foods last fall, but it didn’t pursue the deal at the time, a person with knowledge of the situation  said. The e-commerce company revisited the idea after Jana stepped in.

“Amazon clearly wants to be in grocery, clearly believes a physical presence gives them an advantage,” said Michael Pachter, an analyst at Wedbush Securities Inc. “I assume the physical presence gives them the ability to distribute other products more locally. So theoretically you could get 5-minute delivery.”

The transaction also may help Amazon sideline Instacart Inc., a startup that has delivered grocery orders from Whole Foods stores in more than 20 states and Washington, D.C.

The deal would dwarf the size of Amazon’s previous acquisitions. Its biggest announced buyout came in 2014, when it agreed to purchase video-game service Twitch Interactive Inc. for $970 million in cash, according to data compiled by Bloomberg. The Seattle-based company had about $21.5 billion of cash and equivalents at the end of March, the data show.

“Millions of people love Whole Foods Market because they offer the best natural and organic foods, and they make it fun to eat healthy,” Bezos said in a June 16 statement. The takeover is slated to be completed in the second half of the year, with Whole Foods’ headquarters remaining in Austin, Texas.

Another Suitor?

Another bid for Whole Foods can’t be ruled out because Amazon’s $42 price undervalues Whole Foods’ prospects and powerful brand, according to Rupesh Parikh, an analyst for Oppenheimer & Co. Earlier this year, Oppenheimer valued Whole Foods in a buyout scenario in the mid $40-range. After the deal was announced June 16, it raised its target price for Whole Foods to $45 from $40.

“We believe there could be some money left on the table,” Parikh said in a note to clients.

Jana had called for Whole Foods to overhaul its operations and brought in retail and food experts to help foster a turnaround. The company’s same-store sales — a closely watched measure — have declined for seven straight quarters. Whole Foods has more than 460 stores in the U.S., Canada and the U.K., generating about $16 billion a year.

In an interview with Texas Monthly that ran earlier this week, Mackey chafed at Jana’s campaign. He said the firm was only interested in profiting from a forced sale of Whole Foods, rather than pursuing the company’s mission of “conscious capitalism.”

“These people, they just want to sell Whole Foods Market and make hundreds of millions of dollars, and they have to know that I’m going to resist that,” Mackey said in the interview. “That’s my baby. I’m going to protect my kid, and they’ve got to knock Daddy out if they want to take it over.”