SEO: Give Your Company a Fighting Chance
While the challenge of ensuring that your trucking website is search engine optimized can feel daunting, getting your hands around SEO basics may be easier than you think.
AI-Powered Analytics: Company Reports Can Now Write Themselves
Truckers looking to autogenerate written reports from their databases now have a raft of choices available, thanks to the emergence of artificial intelligence-enabled writing software. Essentially, these AI-generated writing solutions can drill down into company databases and autoproduce easy-to-understand, written reports.
Hackers’ Latest Trick
In a marked shift from previous years, hackers are much more likely these days to be bent on stealing your computer processing power rather than embedding ransomware or other malware in your network, according to a new report from IBM.
Managing Online Reviews: New Tools Help Fleets Safeguard Reputations
Truckers concerned about the havoc online reviews can wreak on their fortunes can take heart: The latest crop of online review software enables you to establish a powerful command center to monitor and influence your company’s reputation.
New AI Tools Emerge For Social Media Marketing
New and promising artificial intelligence tools are beginning to emerge for trucking companies that market on social media and that are looking for a gem-like polish on their text as well as optimization of their campaigns on Facebook, Instagram, Twitter and other platforms.
In Driver Recruiting, AI Gets Real
While the wonders of artificial intelligence often are hyped beyond recognition, AI-powered recruitment software actually is offering real advantages to trucking companies.
Website Not Encrypted? Google Soon Will Add Warnings That Could Turn Visitors Away
Come July, Google Chrome will add stark security warnings that could turn business away from your website if it’s unencrypted. Specifically, Google will brand your site as “not secure” in the address bar of its popular web browser if it senses you’re operating without encryption. “Users presented with this warning will be less likely to interact with these sites or trust their content,” so it’s “imperative” that site operators get their websites encrypted, said Patrick Donahue, security engineering product lead at Cloudflare, a web services provider.
The AI Wars Have Arrived
Hackers are now arming themselves with artificial intelligence to relentlessly probe the defenses of companies’ computers so they can strike those networks at just the right time and just the right place, according to IT security pros. “Hackers are innovative,” says Stephen Gates, chief research intelligence analyst at Zenedge, an AI security provider. “They’re using automation, bots, artificial intelligence — and the only way to fight back is to pit robot against robot.”
Artificial Intelligence: A New Look for Business Productivity Tools
While artificial intelligence is increasingly being applied on a massive scale to alter the very nature of how the world works, it turns out AI is also very good at making everyday drudgery disappear.
FCC’s Vote to Kill Net Neutrality Endangers Free and Open Internet
While most Americans were rushing around in December, grabbing last-minute gifts for the holidays, the Federal Communications Commission voted to drive a stake in the heart of the free and open internet. In a majority vote, the agency killed net neutrality — a policy that has prevented your regional internet service provider from becoming the gatekeeper between you and all the internet has to offer.