Truck driver recruitment and retention continued to face downward pressure in the first quarter, but there have been signs that competition for their service is starting to increase.

NASHVILLE, Tenn. — Matthew Duncan of Covenant Logistics was named the 2023 Transport Topics Recruiting Professional of the Year at Conversion Interactive Agency's annual event.

NASHVILLE, Tenn. — Most companies attending the Recruitment & Retention Conference say they have held on to their human resource professionals as trucking endures the freight recession.

Fleets are looking more to social media platforms to increase brand awareness, reach new customers and, increasingly, find new employees.

The driver shortage and turnover are top concerns within the trucking industry, and insiders contend schools and training programs play a critical role in attracting new entrants.

Officials at Goodwill of Southwestern Pennsylvania announced this month they are holding open enrollment for a program aimed at showing young people the benefits of CDL certification.

Experts are having a difficult time predicting the demand for professional truck drivers this year, saying it ultimately will hinge on an anticipated freight market turnaround. 

Managing driver retention is an ongoing challenge for many trucking companies.

This ebook will help fleet managers develop a strategic plan to attract, hire, and retain quality drivers, covering: - Factors contributing to the driver shortage - Costs of hiring new drivers - Best practices for recruiting and retaining drivers - Creating a strong company culture - Top technologies and tools

In the years ahead, the essential task of hauling the nation’s freight and keeping the economy rolling will increas­ingly shift to a new generation of professional truck drivers.